Bonus Portfolio

Though I've primarily been doing video and motion graphics work for years, I also have an extensive background in graphic and web design.

This page provides a quick overview of my design work in other mediums, both old and new…

Design Style

I collaborate a lot with others, but sometimes I come up with designs independently. Here are some examples that should convey my general style…

Layout & logo concept for a sub-branded motion-graphics package built procedurally from different typeface weights. The project's producer preferred this, but the client wanted "just a font" for the final version.
Retro-themed campaign design. I was inspired by photos of seventies vans with racing stripes!
What is it? One of several conceptual UI explorations for an interactive story-driven entertainment product that unfortunately never shipped. I was asked to create a series of concepts based on one of my abstract album covers. I love trying something new and challenging, so I gave it a shot. This was an interesting diversion from my usual UI work that emphasizes clear communication and accessibility.
Marrow Robert poster design Marrow Francis poster design Marrow Cinequest Family poster design

Poster designs for an independent feature film on the festival circuit; One design for each of the principal characters, with the last one featuring all three of the core cast. These were based on an overall branding I came up with for the promotional web site.


3D

I've worked in all kinds of 3D software. I love having unprecedented control of light and geometry as an infinite creative canvas.

I mostly work with Maxon's Cinema 4D; It's powerful, designer-friendly thanks to procedural tools, and has handy integration with After Effects or Illustrator. I've also been getting into Blender.

I like to use 3D as a means of custom illustration or stylized looks but if necessary I also work with photorealism. I'm definitely a 3D "generalist" having touched on everything from modeling, custom shader design, to lighting (HDRI or "manually").

Custom wooden varnished look for a brand video 3D logo treatment adapted from existing vector logo.
Stylized render featuring a customized model with branded shaders.
Re-designed pitch deck slide, featuring custom 3D product visualization I textured and lit from the product designer's CAD source (view original slide in new window).
I directed and animated a spot featuring this robot mascot. These are various renders with matching props for the associated print and online media launch campaign. The brand has a strong white-on-white look-and-feel which makes lighting and compositing more complex. The shaders I created are based on the reflectivity of car paint.
3D for stylized output: I designed this scene to be post-processed with a custom brand-specific watercolor treatment for this animation. I modeled and textured the school bus from scratch using loft splines and booleans because stock models were too realistic for this execution.

Retail Design

I created original illustration, design, and layout for the following retail spaces. I also did all the production work prior to handing files over to large-format print vendors for fabrication. Additional direction, copywriting, and interior design were handled by the fine folks at Strum Agency.


Re:Think Banking

This tiny retail financial branch was concepted, designed, and produced under a tight three-week timeline that included getting all materials printed at external vendors.

During the design and production phase the architectural plan changed multiple times, which required making the artwork/illustration as a modular series of parts that allowed for shifting dimensions and orientation.

Elevation of the complete wraparound wallpaper design, including mocked-up plexiglass standoff panels.
Showing my work: here's an alternate wallpaper design I explored in the concept phase. I generated the background art from photographs of local geology using various vectorization techniques.
A variation of the "head" art used for the backlit ATM header.

Hollywood Type

I designed this retail merchandising program for a Hollywood-based financial institution that serves professionals in the movie and television industry.

Most of the weights in the Franklin Gothic typeface were used for display typography printed on translucent acrylic — the most kerning I've ever done on a single project.
Type-driven dimensional hanging double-sided retail window display.
Behind-the-Scenes Anecdote

Due to its unique stunt context, the stock photo of the car is an expensive rights-managed asset. Ironically I had to significantly retouch the photo, removing much of what made it so expensive.

Original licensed stock photo Retouched photo with driver and background removed
Type-driven design for Retail signage and displays.
Custom themed artwork for retail greeter, intentionally riffing on a certain famous Hollywood landmark that doesn't allow rights for reproduction. The dimensional lettering is manufactured based on 3D paths and the background artwork was a built from a composite of different sources.

Web/Front-End Design

Though I've been focused on design, video, and animation since I was a kid, along the way I picked up HTML, CSS, and some JavaScript. My web design and development experience has come up in more non-web projects than I could have ever imagined.


Web Site Re-brand: Same Markup, New Coat of Paint

This web site re-brand was done according to "designing in the browser" best practices — without altering the existing HTML markup generated by the existing Content Management System (CMS).

This redesign was achieved by working with the site's Cascading Stylesheet (CSS); This is more efficient and directly connected to the content of any site — as it should be. It took three days to adapt the rebranding design from other designers on the team.

Move the slider below to compare the rebranded CSS "skin" with the original.

Original
Redesign
Five page web design recommenation I wrote and designed
Once the design was approved I wrote and designed a five-page site-specific brand guideline to accompany the updated CSS hand-off to site developers.

Branded Inbox Automation

Onboarding email series I designed and coded for a small financial client. The whole series is built on top of a fully responsive HTML email framework I customized for use in Campaign Monitor's CMS.

The client was able to drag and drop custom branded layout modules as needed, make content edits or add new copy, and populate specific regions with content arrays linked to recipient segment data. The entire series was automated to trigger whenever a new customer opted in to receive emails from the client.

I designed these to match the client's existing brand while bringing a little something new, especially with the abundance of content making these get "busy".

I adapted an existing icon library to generate new original icons for this series (financial themes are not widely covered in stock icons).

These were designed as “mobile first” responsive layouts, so they are best experienced in a browser. Here are live HTML versions of the entire series:

  1. Access
  2. Deposits
  3. Loans
  4. Home Lending
  5. Banking Tools
  6. Credit Cards
  7. Auto Loans
  8. Business
  9. Feedback

Album Covers

Unlike my agency output I did these all-by-myself from concept to design, including physical packaging when that was a thing. These feature a variable mix of original illustration, photography, or digital artwork — along with heavily appropriated imagery.

The Wig Out - Motorboater single cover artwork
The Wig Out - Motorboater single cover artwork
The Wig Out - Sounds Like Fun cover artwork
The Wig Out - Keep Your Joy A Secret cover artwork
The HooKHeaD Project - Hasty Philosophies cover art
Powerhitter debut album cover concept
The HookHeaD Project - Concupiscence (remastered) cover art
The HooKHead Project - A Continually Evolving, Never Predictable Product
The HooKHeaD Project - Fortune Smiled, My Dream Complete cover art
Vanderhoof - self-titled debut album cover art

Thanks for taking a look at some of my work!

Email Eric